Food Tech Roundtable with Michael Pollan & Ali Partovi, Case Study of New Mobile Payment App + More

Every week we curate and deliver the latest food tech news, trends and startup resources to our readers’ inboxes. Tracking the top technology and innovation happenings across agriculture, CPG, retail, restaurants, cooking and health, our newsletter is the absolute easiest way to stay on top of the emerging sector.

From an inside look at why investors just dished out $6 million to Food52 to meal kit startup Plated getting into the food truck game, these are last week’s top food tech news stories. Like what you read? Feast your eyes on the full roundup here. Or better yet, sign up for our newsletter and get the latest and greatest in food tech delivered to your inbox every week.

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1. Get 25% off New & Improved Food Startup Branding & User Research Courses Before 10.24

Learn how to create a standout brand with our expert-taught video tutorials and step-by-step templates. Sign up today to join our community of food entrepreneurs.

2. How User Research Helped HotSauce Expand from Restaurant Discovery to Mobile Payments

We’re brimming with excitement to share our very 1st case study from our food startup branding bootcamp!

3. Reinvent The Food Movement With Michael Pollan & Ali Partovi 10/22, 2PM ET

Our own Danielle Gould will be joining Michael Pollan, Ali Partovi, Peter Leyden, Debra Eschmeyer, Richard Salvador and David Friedberg for a Reinventors virtual roundtable to explore the tech world’s potential role in a 21st-century food movement to promote a more sustainable and healthful American food system. Sign up to watch the roundtable here.

4. Here Is Why Investors Just Dished Out $6M to NYC Startup Food52 – Alley Watch

Founders Amanda Hesser and Merrill Stubbs talk about what they’ve done to stir the pot, that brought investors so quickly to the table.

5. FoodEssentials Raises $1.5M ; Opens Chicago Office –Techli

The Series A round came from Mercury Fund out of an available $3 million offering.

6. Meal-delivery Startup Plated Goes Mobile – Crain’s New York

One of several players in the competitive space, Plated will launch a food truck to sell packages directly to consumers starting Oct. 20.

7. If We End World Hunger, You’ll Have These Teenagers to Thank –Modern Farmer

They found that Rhizobia could be the silver bullet that increases the output of staple crops around the world, winning Google Science Fair last month.

8. 11 Apps for Your Next Trip to the Farmers Market – Food Tank

Here are eleven apps that help increase the impact of each market visit for buyers and sellers alike.