This is a sponsored post from the PepsiCo Nutrition Greenhouse.
Applications are now open for the 2nd cohort for PepsiCo’s Nutrition Greenhouse incubator programme.
PepsiCo is seeking to identify up to ten emerging brands in the nutrition space with products aimed at European consumers to take part in its Nutrition Greenhouse programme.
The selected companies will receive €20,000 in funding as well as the opportunity to work alongside experts from some of PepsiCo’s leading brands, including Quaker, Alvalle, Sunbites and Tropicana.
In addition to the initial €20,000 grant, each of the entrepreneurs selected will benefit from a six-month mentorship programme, featuring one-on-one pairing with PepsiCo executives. At the end of the scheme, one winning company will be awarded a €100,000 prize to continue its expansion and, in partnership with PepsiCo, will have the opportunity to explore potential collaborations with leading retailers and/or possible trials through e-commerce.
Applications are now open, and brands currently delivering sales of €5 million or less are invited to submit their entries by June 11. To find out more and apply, visit www.nutritiongreenhouse.com.
The PepsiCo Nutrition Greenhouse programme is part of PepsiCo’s commitment to open innovation and to collaborating with the food and beverage changemakers of the future. The programme, which launched in 2017, saw eight companies achieve estimated combined growth of over €10 million – a fourfold increase in sales over its duration. Year two will include a broader focus on nutrition beyond health and wellness, towards brands that tap into key lifestyle trends, enable personal performance or are purpose-driven.