Infographic of the Week: The Farmer and the Mobile App

Farmers in developing countries have been using mobile technology for the last decade, but adoption in North America has been much slower. Since 2010, however, North American farmers have begun jumping on the smartphone train “at a higher rate than the general public,” with adoption increasing from 10 percent in 2010 to 40 percent in 2011, finds a report by Successful Farming Magazine. 

The following infographic was created by Float Mobile Learning using data compiled in their report mAgriculture: The Application of Mobile Computing to the Business of Farming. The report explores how farmers are using mobile technology for business, market data, pest and disease control, weather and farm management.