Manhattan Borough President & AgSquared at Slow Money NYC Showcase

16 May 2011

This past Saturday, over one hundred entrepreneurs, investors, journalists, farmers, and food activists joined came together for Slow Money NYC’s inaugural Entrepreneur Showcase and Resource Exchange at The Commons in Brooklyn. Slow Money is a national movement to stimulate investment in local, sustainable food and farming enterprises. The showcase featured ten entrepreneurs, including AgSquared, a farm management and planning platform.

Manhattan Borough President Scott Stringer kicked off the event, speaking about the “strategic opportunity” we have to link capital investment with innovative food projects related to sustainability, farmers markets, and urban agriculture. He argued, “This is not something that’s pie in the sky. Whichever great city in the United States grabs this urban agriculture agenda will create a new economy for people coming to New York. For people who want to sort of start at the bottom and work their way up. The next generation of entrepreneurs could be centered around food supply, food production. This is an exciting moment for all the boroughs in New York City.”

Manhattan Borough President Scott Stringer’s Open Remarks at Slow Money NYC Showcase & Resource Exchange from Food Tech Connect on Vimeo.
AgSquared co-founders Jeff Froikin Gordon and Giulia M. Stellari spoke about their project, which aims to become the leading provider of farm planning and management software. Their presentation focuses on the current state of their project and where they are headed. Currently in private beta, they are building a comprehensive platform that will provide farmers with robust planning tools and “bring together all players in the agricultural ecosystem through farming data.”